Metrics

Make Smart Business Decisions Using Google Analytics

Google Analytics is providing new insights about rising consumption trends with Google Ads The information Google collects using Google Analytics is incredibly useful to business owners. However, understanding website traffic statistics can be quite challenging. We’ll be honest with you– analytics are hard. People spend a lot of time and money to gain expertise about

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Components of an Effective Digital Marketing Strategy

What is a digital marketing strategy? A marketing strategy is essentially a game plan. It\’s a comprehensive guidebook for reaching prospective consumers and converting them to loyal customers. A solid digital marketing strategy will evaluate what products or services the company is offering, including brand messaging, data about the target audience, and a variety of

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